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Ostiant Partners

  • ADVISORY - LEADERSHIP - GROWTH

    B2B sales and go-to 
    ​market advisory

    For Gulf Coast business and sales teams nationwide 

    Build a sales system your team can run.

    Ostiant Partners helps established businesses, startups, growing companies, executive teams, and sales leaders strengthen sales strategy, pipeline, forecasting, qualification, process, leadership, coaching, and execution.

    We work with companies that already have salespeople in place and companies building the sales function from the ground up.



    Based in Bradenton, Florida, Ostiant serves Manatee and Sarasota Counties, 

    the broader Gulf Coast region, and B2B companies nationwide.

    Book a Discovery Call
    Explore Our Services

$45M+

REVENUE INFLUENCED

10+

YEARS IN SALES, SOFTWARE/SAAS

250%+

PEAK  REVENUE GROWTH

 OUR SERVICES

Four Core Offerings

Sales Snapshot

A focused B2B sales audit that identifies the largest sales gaps, 

what they are costing the business, and where to start.



GTM Diagnostic & 90 Day Roadmap

A scored go-to-market assessment 

that shows what needs to change, 

in what order, and why.



Sales System Build

Sales process design and implementation built around 

the company’s team, 

priorities, and operating needs.


Scoped


​Sales Leadership Advisory

Senior sales leadership consulting 

for strategy, pipeline management, forecasting, coaching, 

accountability, and execution.


Scoped


View all Services

HOW WE WORK

A Sales System Your Team Can  Own 

DIAGNOSE

We review sales strategy, pipeline, forecasting, qualification, process, leadership, and team execution to identify what is holding performance back.

BUILD

We design and put in place the sales process, standards, operating cadence, tools, and training the company needs.


STRENGTHEN

We coach the team, improve accountability, support leadership, and provide Sales Leadership Advisory where it moves the work forward.

INDUSTRIES WE SERVE

Experience Across B2B Industries

SOFTWARE AND SAAS


PROFESSIONAL SERVICES


FINANCIAL SERVICES


INSURANCE

HEALTHCARE AND SPECIALTY MEDICAL PRACTICES


FIELD SERVICES, 
​CONSTRUCTION, AND TRADES


OTHER B2B INDUSTRIES


The industry changes. The need for clear sales strategy, leadership, process, pipeline visibility, forecasting, and execution does not.

Learn More About Services

ABOUT THE FIRM

LED BY JUSTIN SANTIAGO

MANAGING PARTNER

Ostiant Partners is led by Justin Santiago, a Navy veteran, MBA, MEDDIC-trained sales professional, and bilingual English/Spanish.


Justin has 10+ years in sales (software/SaaS) and $45M+ in revenue influenced. He has carried a quota, built regions from zero, and coached sales teams through challenges involving strategy, pipeline, forecasting, process, leadership, and execution.


Ostiant can work alongside an existing sales team, support company leadership, or help build the sales function from the ground up.

About Ostiant

BEGIN A CONVERSATION

Tell us what you're working through. We'll take it from there.

Share a few details about your company or sales team.

We will learn about the problem, your current structure, and the result you are trying to reach, then determine whether Ostiant is the right fit.


  • Please select one of the options.
  • A few lines about what’s happening and what you’re trying to figure out.